Attention MSP Business Owners

Join Hundreds of UK MSPs For Your Free MSP Mindset and Marketing Resources

“Discover the 12 essential Mindset, Methodology and Marketing principles successful MSPs have used to achieve rapid, sustainable growth and achieve (stress-free) financial freedom in a quarter of the average time … all at no cost to you”


This formula will teach you how to:

  • Plan for Success

    Understand where you are on the MSP journey and how to position yourself for success

  • Learn to Thrive

    Develop yourself and your team to get more done, more effectively

  • Move Up the Pyramid

    Get insight into what actions you can take to scale your business for growth

  • Plan your Future

    What do you want the future of your MSP to look like? And how can you start to build that future, now?

Dear MSP owner,

It’s a sad fact that most business owners in the IT- support world typically work very hard, often for a long period time and suffer stress, overwhelm and burn-out yet they never achieve the ‘escape velocity’ they need to develop or maintain anywhere approaching the lifestyle they originally set out for. No matter how hard they try to organise their diary to get things done, time just seems to disappear.

So why is it that some MSP owners quickly overcome the barriers that hold-back 96% of their peers and quickly grow past that magic million pound turnover mark and then keep scaling their turnover, year after year?

The answer comes in three parts :

Mindset, Methodology and Marketing


1. Mindset

Mindset is the most important because unless or until the CEO believes, at a fundamental level, that they, their team and their resources are capable of excellence, then they will forever remain trapped by their thinking, limiting beliefs and limiting processes. Ambition, belief, clarity and focus are the pillars upon which the successful CEO must support their mindset – and fortunately, these are assets that can be learned and developed. Nobody is born successful, success is developed and you can leapfrog (most of) the usual hurdles, when you’re shown how.


2. Methodology

Methodology is crucial because if the proper systems and processes are not in place then an MSP owner business cannot scale their business, irrespective of how well their mindset is performing … after all, the best cruise-liner captain in the world can’t get their passengers to their destination safely and on time, without a well-maintained engine and an efficient, well trained crew. Once your business starts to grow, without effective processes in place, problems simply grow too and you’ll soon find your growth is throttled and every day becomes a fire-fighting exercise, leaving no time for development and expansion. Once again, you can learn from other people who have well-oiled “machines” and see how these engines are put together.


3. Marketing

Marketing is the lifeblood of any successful MSP. Whilst it’s true that the majority of business comes from referrals for any decent MSP, the fact is that successful MSP owners don’t take this for granted. Simply waiting for incoming referrals is not a strategy, it’s a limiting belief (see “1”). The fact is that there are simple things an MSP owner can do to dramatically increase the number of referrals they receive, simply by having a referral procedure in place – which means having a much larger supply of warm leads and prospects, all for no cost.

Furthermore, other marketing channels can – and should – underpin your MSP business, if you want to take it to the next level. However, the world of marketing can be expensive, fraught with challenges (and charlatans) and is bewildering for those that don’t know what they’re doing. The good news is that when you have access to learn from other MSPs that are successful, together with the best MSP marketing training and expertise in the UK, you can accelerate your business faster than you thought possible and to higher incomes than you’d otherwise dare.

What would your sales figures look like if you had more inbound leads than you could handle?

Seriously, imagine if you could cherry-pick only those warm-prospects that you actually want to work with, whilst (politely) leaving those potential clients that you just know will be hassle, to other MSPs (who are desperate for any old business that comes their way) to have to deal with.

Here’s your opportunity to take advantage of a comprehensive set of (free) resources that can transform the results of your MSP business forever, created by two of the UK’s leading MSP growth experts, each working from different vantage points and aiming for a common-goal.

Stuart Warwick is the UK’s highly acclaimed “Scale Your IT Business” transformation coach, specialising in those MSPs that want to sail past that tricky million pound turnover mark and then do it again and again, taking the business to heights most people never dared to hope for.

Mike Knight, having run a successful UK marketing company since 1998, who now works exclusively with MSP business owners, is ideally placed to provide your MSP business with those marketing and operational resources necessary to “get the right stuff done”, effectively and consistently, in line with where the business needs to get to.

When you complete your details below, you’ll be able to instantly access essential information from both Stuart and Mike’s array of MSP resources, as well as be invited to live, group training sessions. - all free!

Here’s a sample of what you can expect to receive

Mindset & Methodology

Four PDF downloads written for MSP owners, including :


  • Business Advantage - “The Seven Ones”
  • The Create More Time Formula
  • Multiple Directors
  • The MSP Journey : Survive, Drive, Thrive, Arrive
  • Essential Marketing Secrets for MSP owners
  • Invitations to 2 live group webinars - meet and learn with other MSP owners
  • Recordings to past webinars - interviews with successful MSP owners
  • PDF MSP Marketing Book (20,000 words) : “How To Acquire Another MSP”

Additionally, you’ll have the opportunity to book a timeslot with Mike and/or Stuart for a free 15-minute fact-finding call (if you want to - it’s not compulsory!).

You Don’t Need To Re-Invent The Wheel

Wherever you are on your entrepreneurial journey as an MSP business owner, you can be sure that there will be interesting, effective (free) resources that you can put to good use and discover what other, successful MSP business owners have been doing to take their businesses to the next level. You are not alone - you’ll be able to meet and talk with other MSPs and ask questions and find out what’s working - and what’s not working - for them.

Here’s just a few of the benefits you can expect when you take advantage of these (free) resources and (if) you decide to work with Stuart Warwick to scale your business :

Choose what to do with all the extra time you can claim back for yourself, whether you want to spend it with the family, take more holidays, travel more, indulge in your favourite hobbies or simply have time to buy and grow (another) business.

One of the best things about having more money coming in than coming out is that it gives you choices. Financial freedom from a business means you can choose to work, or not, if you don’t want to. It means being able to choose whether you send your children to private schools and not having to worry about the cost. It means you can have the lifestyle you want, choose where you want to live, drive what you like and have as many holidays as you wish.

As Maslow famously suggested, once you are liberated from the essential things that you have to do, you can concentrate on those pursuits of happiness that make your life more fulfilling. You can go on to make more money (if that makes you happy) or you can give your time and money to causes you feel are worthy - or both - there’s no rights or wrongs here, just choices.

Personal sovereignty means being able to work when you want, with whom you want, in the manner that you want. It’s truly liberating to be able to cherry-pick those clients that you want to keep who pay you what you are worth whilst safe in the knowledge the toxic clients that sap your time and energy can safely be removed without worry.

When you’ve got the proper systems and processes in place, you’ll find running your businesses is less physically and emotionally demanding, which equates to better sleep, more vitality and generally better health all round which means you can better serve not only yourself but all those around you.

Stress is real and it’s a killer - don’t let your business kill you. It’s such a shame that so many business owners spend large periods of their life worried about everything from customers to cashflow. When you have a ‘proper’ business that supports you (instead of the other way around), your whole mental state will be uplifted. You work hard - you deserve to have quality time away from the company, safe in the knowledge the business is working for you.

Remember what it was like when you were thinking about starting your own company? You probably didn’t do it because you wanted to be stressed-out all the time - it was supposed to be a lifestyle choice. All too often, business owners forget that owning a business is supposed to be exciting. When you’re making bigger and more exciting deals and growing accounts yet can leave the boring details to others, you’ll start having fun again. Those business owners that you see in the media that seem to have the jet-set lifestyle are not magicians. They’ve just organised things properly - and you can too - you’re only limited by your beliefs and your systems.

Running a business can be lonely - especially an MSP business where half your life can be behind a PC. When you’re in part of a large network that puts you in touch with MSPs all across the country, with different experiences and expertise, you can tap in to that shared knowledge and stop having to work everything out for yourself, while making friends and increasing your knowledge at the same time.

Complete your details below to start receiving your free resources and begin your journey towards financial and emotional freedom today.

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These resources are currently being offered free of charge to UK MSP owners to consume them on a first come-first served basis. We reserve the right to pause or stop this promotion completely (and at any time) if we feel it appropriate - e.g. if there are too many people to provide a good service to. We thank you in advance for your understanding if this offer has been abridged or retracted.

To Your Success!

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