Questions you can ask when choosing a Web Management Company

When choosing a web management company, there are a number of important questions you can ask to enable you to make a more informed decision. Here are some of the ones most likely to help you - basing your decision on price alone could be a mistake.

1. Do they have particular skills, qualifications or references?
Questions around this subject include, How long have they been around? (and, will they pass a credit check for example?). Also, can they provided examples of similar work they have undertaken or some good references/testimonials?

2. Will they build a template or bespoke website?
Will they also be able to host the site? (i.e. can it sit on their webservers?).

3. Will they keep a back-up of your files?
You never know - things can go wrong (especially where technology is concerned) and you may need a copy of your website. This can be helpful should you choose to move your site to another web management company.

4. Who will the Domain Name actually be registered to?
All to often, domain names are registered in the name of the web management company, and not you. This will lead to difficulties should you wish to move away from them.

5. Will they (in writing) waive intellectual property rights and copyright i.e. will you actually own the website?
If the website needs to be moved at any time, will that be possible? (e.g. if they go out of business, what will happen to the website?)

6. Will you be able to change elements of the website?
How much, how often, will they change it for you, or will you change it yourself?

7. How visible will your site be to search engines such as Google?
Search engines are the single greatest source of traffic for most web sites. Will your web management company register it the site for you with the search engines? Do they offer optimisation & other traffic related services (such as PPC on Adwords, facebook etc)

8. Can they provide an online shop, and how much will this cost?
Obviously, only if you plan on selling online ...

9. What are the hosting and management fees and what do they cover?
It's best for both parties to be clear on this from the start.

10. What means are there for you to monitor and measure i.e. are stats or analytical packages available?
Web marketing needs to be managed, and in order to manage things properly, your online efforts need to be measurable.

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